---
title: "Use cases"
url: "https://unilytics.ai/use-cases/"
canonical_url: "https://unilytics.ai/use-cases/"
summary: "What people run through Unilytics skills, starting with answer engine optimization (AEO), the work we built and proved the skill system on."
last_updated: 2026-11-04
---

# Use cases

What people run through Unilytics skills, starting with answer engine optimization (AEO), the work we built and proved the skill system on.

## Answer engine optimization (AEO)

Getting a brand named in ChatGPT, Claude, Perplexity and Gemini answers. It's the work we built Unilytics on: keyword and prompt research, AI-visibility audits, prompt clean-ups and prompt-to-page maps.

- [AEO: where we proved the skill system](https://unilytics.ai/aeo/)

## Other work the skills cover today

- **SEO audits** (Live): The SEO audit deck and workbook skill turns a site crawl into an audit deck, workbooks, a 90-day roadmap and a health score.
- **Page structures** (Live): The comparison page and industries page skills plan "brand vs rival", alternative-to and industry pages from published benchmarks.
- **On-brand client documents** (Live): The doc template design skill builds Word deliverables on the client's brand or template, with a render check before they go out.

## How a use case runs

1. **Connect your AI once.** Add the Unilytics connector to Claude or Claude Code and sign in with Google.
2. **Pick the client or brand.** Each one is a project with its Brand Kit and knowledge base.
3. **Ask for the deliverable.** Your AI finds the skill that fits, loads the project's context and works through the skill's steps.
4. **Keep what it learned.** The run's lessons go into the skill's memory, and when you save a better method, it becomes the skill's next version.

## Bring your own method

Any method you repeat for clients or brands can become a skill. Write it once with your AI, save it to Unilytics, and run it for the next client or brand with their context loaded.

- [Connect your AI](https://unilytics.ai/docs/connect/)
