Write the method once. Run it in the AI you already use, for every client or brand.
A skill is a method you save once, like your site audit, and your AI follows it step by step. Unilytics keeps your skills with each client's or brand's context beside them. It works in Claude today.
The Google sign-in in step 3 below makes your account. Using the app instead? Pick Google, not email.
New accounts start with 50 credits. Connecting, and reading your skills, projects and client context, costs nothing; research tools and some writes use credits.
Add Unilytics to Claude in 3 steps
In claude.ai, open Customize, then Connectors, and choose Add custom connector.
Name it
Unilytics, paste the URL below and click Continue. Keep the sign-in settings Claude detects and click Add.Click Connect and sign in with Google. New to Unilytics? This creates your account. Then try your first asks.
https://mcp.unilytics.ai/mcpClaude's Free, Pro, Max, Ultra, Team and Enterprise plans can add it. Free allows one custom connector: if you have one, remove it, upgrade or use an API key. On Team or Enterprise, an owner adds it first under Organization settings → Connectors. Source: Claude Help Center, checked 7 November 2026. Full steps
After you connect
A new account starts with no projects. You can do these steps in the Claude chat, except publishing the Brand Kit, which is in the app. Creating a project or saving a skill uses a tenth of a credit; research tools use credits too.
1. Make your first project
One per client or brand. Ask Claude: "Create a Unilytics project for Acme Bikes, acme-bikes.com." It starts with just the name and website. You can also create it in the Unilytics app.2. Add the client's context
Ask: "Add acme-bikes.com's main pages to the Acme Bikes knowledge base, then draft its Brand Kit from them." The Brand Kit is the client's voice, writing rules and key facts. Claude saves it as a draft, and your AI uses it only once you publish it on the project's Brand page in the Unilytics app, where you can also upload files.3. Run a ready-made skill
Ask: "Find a Unilytics skill for keyword research and run it for Acme Bikes." Claude finds the skill and works through its steps.4. Save your own method
Describe how you do a task, then ask: "Save this as a Unilytics skill." It saves under My skills, private to you. To share it with a client's team, ask Claude to save it to that client's project instead (you need to own the project or be its Editor or Admin). Next time, ask Claude to run it for any project.
Your methods and every client's context, in one place
01
Every client or brand, its own project
Each client or brand gets a project with its Brand Kit, knowledge base and collaborators, so every skill runs against the right context.
03
Every save is a version
Each save becomes a new version with a note on what changed, and a check stops two edits from overwriting each other.
04
Your AI works the skill's steps
Your AI finds the right skill, loads the project's context and works through the skill's steps with the research tools.
05
The deliverable the skill promises
The run ends in the skill's output, here a twelve-slide audit deck on how AI answers name the brand, with speaker notes, ready for the client.
06
The skill gets better
What a run teaches is saved as notes kept with the skill (its memory), and your AI reads those notes at the start of the next run.
What built-in skills don't do
Claude and ChatGPT can each keep skills now, inside their own app and without your clients' context. Unilytics keeps one library outside any one app, with each client's context beside it.
One library, outside any one AI app
Your skills live in Unilytics, not inside one AI app. claude.ai, the Claude desktop app and Claude Code (Anthropic's coding assistant) load them over one connector today.
Context per client or brand
Your AI pulls in each project's Brand Kit and knowledge base when it runs a skill for that client, so one method fits every client or brand.
Versions, not overwrites
Each save is a new version, with a check that stops two edits from overwriting each other. Restoring an earlier version isn't built yet: it's in Coming next.
The right skill for the task
Describe the task and Unilytics returns the best-matching skills, each with the reason it matched. It looks through your own skills, the skills saved to a client project, which everyone invited to that project can use, and the ones Unilytics provides. Skills saved under My skills stay yours alone.
For anyone who works through their AI
Consultants and agencies
One method library for every client. Each client's project holds its Brand Kit and knowledge base, so the same skill fits each brand.
In-house marketing teams
One brand, many people. The team shares the same versioned skills and brand context, so everyone's AI works the team's way.
Setting it up for a team? The 3 steps at the top are all you need; on Team or Enterprise, an owner adds the connector once. How agents use Unilytics is for developers building their own software.
To share a client's project with a colleague (you need to own it or be its Admin): open it in the Unilytics app, click Share project, enter their email, pick Viewer, Editor or Admin and click Invite. A Viewer reads the project and uses its skills and context, and its AEO dashboard if it has one, but changes nothing. An Editor can also change its skills, context, knowledge base and tracked prompts. An Admin can also delete its skills, invite people, and remove Viewers and Editors or change their roles. The owner, who created the project or was handed it, can do all of that and is the only one who can remove an Admin or change an Admin's role, hand the project to someone else (Transfer ownership) and delete the project. Unilytics doesn't email the invite: click Copy link and send it yourself. They accept by signing in with that email. They should pick Google, as in step 3, so they can use Unilytics in Claude; an account made with an email code needs an API key instead. Credits aren't pooled: each person's AI uses their own account's credits, and checks of a project's tracked prompts (explained with the skill cards below) use the project owner's.
Field-tested on our own client work
We built the skill system on our own client work before it was a product, starting with answer engine optimization (AEO: getting a brand named in AI answers). As of 24 October 2026, the founder's library held 58 skills and 943 saved versions, with the keyword research skill at version 85. Eight of those methods ship with Unilytics, scrubbed of client names: four for AEO, the rest for SEO audits, page structures and client documents.
Two terms on these cards: tracked prompts are the questions saved in a project that Unilytics puts to AI assistants, to see whether their answers name the brand; share of voice is how often the brand is named compared with its competitors. Tracked prompts come with the AEO dashboard, an add-on that sales turns on for a project. They aren't checked on a schedule today, and there's no button for it: our team runs a check when you write to sales, and it uses the project owner's credits.
- Workbook
AEO keyword research and prompt simulation
Keyword research for a client, or building the set of prompts to track in AI answers.
Delivers · A checked workbook: the questions to track in AI answers and the keywords behind them, each tied to a page, with likely questions written where real search data runs out (the prompt simulation). Then a first measurement of how often AI answers name the brand, and its share of voice.
- Deck
Quick AEO audit
A fast audit of how often AI answers name a client or a prospect, against its competitors.
Delivers · A deck of about a dozen slides with speaker notes, built on a first measurement of ChatGPT's, Claude's and Perplexity's answers.
- Prompt matrix
AEO prompt audit
Cleaning up a list of tracked prompts that has grown messy.
Delivers · Keep, rewrite, remove or review on every prompt, with the reason, a table of which topics the prompts cover, and a plan for dropping the ones you remove.
- Deck + workbook
SEO audit deck and workbook
An SEO or site audit of a client.
Delivers · An audit deck, optional workbooks, a 90-day roadmap and one overall score for the site's SEO health.
- Clusters
Prompt-to-page SERP clustering
Mapping tracked prompts to pages, or finding AEO content gaps.
Delivers · Your tracked prompts grouped by the pages Google shows for them (the SERP is the search results page), each group assigned to an existing or new page, with a score for which pages are worth doing first.
- Word doc
Competitor comparison page template
"Brand vs rival" pages, and "alternatives to rival" pages.
Delivers · A short Word document for the client's team or designer with the order of sections on the page, drawn from 12 published comparison pages, with screenshots of other companies' public pages (the client's rivals and the best examples) beside the client's own.
- Word doc
Industries page structure
A page listing the industries a client serves, a template for each industry's page, or where industries sit in the site menu.
Delivers · A Word document for the client's team or designer with wireframes, screenshots of other companies' public industries pages (the client's rivals and the best examples), the content each industry page needs, and checks for the build.
- Word doc
Doc template design
Client-facing Word deliverables that must look on brand, or use the client's own template.
Delivers · A branded Word document, checked for how it looks once opened.
Every client in context
Projects
One project per client or brand, so skills always run against the right context.
Brand Kit
The client's voice, writing rules and key facts, which your AI pulls in when it works for that client.
Knowledge base
Store the client's or brand's documents, pasted notes and pages with the project.
Works with the AI you use
One-URL connector
Add Unilytics to claude.ai, the Claude desktop app or Claude Code with one URL and a Google sign-in.
If the connector can't work for you
Most people don't need this. If you have no Google account, or you signed up in the Unilytics app with a code sent to your email instead of Google (the connector signs in with Google only), or you'd rather keep Claude Free's one custom connector for something else, use an API key. You create it in the Unilytics app. It works only in the Claude desktop app, not on claude.ai in the browser. It also needs Node.js (a free program you install on your computer) and a few lines we give you, pasted into the settings file the desktop app opens from Settings → Developer → Edit Config. An account made with an email code can't switch to Google sign-in later, so if you have Google, sign up with it. The steps
Only if you use Claude Code
Claude Code is Anthropic's coding assistant for developers. On claude.ai you don't need it: follow the 3 steps at the top of this page. In Claude Code, paste the line below: it adds Unilytics after your yes, and you sign in with Google.
Set up Unilytics from https://unilytics.ai/setup.mdYour AI acts. You stay in charge.
Private to you
Your skills and client context are private to your account and the collaborators you invite to a project (how to invite).
Nothing erased in one step
Deleting a skill archives it; nothing you wrote is erased by one click or one request from your AI.
Spending has a ceiling
New accounts start with 50 credits. Connecting, and reading your skills, projects and client context, costs nothing; research tools and some writes use credits. Spending stops at the balance on the account.
Coming next
Not built yet. Everything above this section works today; each item here moves up the page once it works.
ChatGPT and Grok
The same one-URL connector in ChatGPT and Grok.PlannedComparing and restoring versions
See what changed between two versions of a skill, and restore an earlier one.PlannedTests on every skill
Example tasks saved with each skill, with what a good result looks like, checked before a new version goes live.PlannedHelpers that improve your skills
AI helpers that work in the background and suggest fixes, merges and the next version of your skills, for you to approve.PlannedReference notes from a chat
Turn a chat with your AI into reference notes inside a skill.PlannedDeliverables as templates
Save a finished deliverable as the template the skill fills next time.Planned
Save the next method you run. Reuse it for every client or brand.
Create your account and start on your own today. Plans aren't sold online. For a plan or more credits, including agency and team plans, write to sales@unilytics.ai.